We are seeking 2 PhD candidates – Gaming meets Mobility – in cooperation with CARIAD SE

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CARIAD SE, a subsidiary of Volkswagen Group, in cooperation with our Gamification Research Group at FAU Erlangen-Nürnberg in Germany, is seeking two PhD candidates for research in the field of gaming in mobility. 
  1. PhD Student – Exploring the demographic, cultural, social, and psychological factors of gaming in mobility (m/f/d):
    In this role, you will empirically investigate the demographic, cultural, social, and psychological characteristics of potential users of digital games in cars and mobility services through an international cross-sectional study. Further, the project conducts a systematic literature review and experiments to examine relevant design patterns of games in cars.
  2. PhD Student – My car is my studio: Motivating, designing, and understanding gameful solutions for digital content creation in mobility (m/f/d):
    In this role, you will investigate how the creator economy could use cars to generate and share virtual goods (e.g. NFTs), which socio-psychological uses and gratifications could be satisfied with the creation of mobility-based digital content, and how such innovation can shape the future of mobility, in-car entertainment, and value creation.

Both candidates will be employed at CARIAD SE as doctoral students and supervised by me at FAU Erlangen-Nürnberg, as well as Prof Dr. Steffen P.Walz, Dr. Stefan Mayer and colleagues at CARIAD SE.