Sandra Birnstiel

Sandra Birnstiel

Doctoral Researcher

School of Business, Economics and Society
Gamification & Digital Customer Engagement Research Group

Room: Room 5.260
Lange Gasse 20
90403 Nürnberg


Sandra Birnstiel is a PhD candidate at the FAU and part of the Gamification & Digital Customer Engagement research group. There she investigates innovative gamification approaches in team sports to optimize performance diagnostics and training.

She completed her Master’s degree in Human-Computer-Interaction in Würzburg, where she investigated the effect of virtual shoes in embodied virtual reality for her Master’s thesis. Sandra received her bachelor’s degree in Human-Computer-Systems, also in Würzburg. In addition to her studies, she worked as a student assistant and contributed to teaching and research.